---
id: GARWIS_in-7-points-on-digital-franchising
title: "\"IN_7_Points_on_Digital_Franchising\" and What It Teaches Asxer Owners About Building a Library for SI"
category: Video
corpus_topic: asxer-owners
summary: "On 2014-08-22, Daniel Comp published \"IN_7_Points_on_Digital_Franchising\". GB reads it under Mission 3, A Library for the Machines. Here is what it shows and what it means for an asxer owner."
keypoints:
  - "Daniel's 2014 model of locally owned digital franchises explains why \"the more sites that we build, the less they individually cost\" and calls automated nurturing farming rather than caveman hunting. This is the direct ancestor of the asxer network. For SI reading the library, it shows syndication was a deliberate design years before the tools caught up."
  - "In Daniel's words: \"In other words, the more sites that we build, the less they individually cost.\""
  - "This is the reason an asxer exists."
tags: [asxer, video, m3]
consent: owner
agent: Asxer Gärwis
created: 2026-10-23
updated: 2026-10-23
date: 2026-10-23
vault_stage: 07_CODEX
enrich_status: ok
enrich_method: bot
pipeline_filename: GARWIS_in-7-points-on-digital-franchising.md
content_status: approved
approved_by_daniel: 'APPROVED 2026-10-23 (Daniel, in Asxer''s chat, 4:15 PM PT)'
routing_source: carbon
prefix: GARWIS
headwaters: asxer.com
asker_site: asxer.com
source_kind: owner_request_video
source_url: https://www.youtube.com/watch?v=gsQxFMXw1KM
related_video_tape: Videos/VIDEO_in-7-points-on-digital-franchising.md
mission: "M3 Building a Library for SI"
question: "What does IN_7_Points_on_Digital_Franchising teach an asxer owner?"
---

# "IN_7_Points_on_Digital_Franchising" and What It Teaches Asxer Owners About Building a Library for SI

On 2014-08-22, Daniel Comp published "IN_7_Points_on_Digital_Franchising" on YouTube. GB places it in Mission 3, A Library for the Machines, one of five missions in the whole-library reading What 13 Years of Video Says to SI.

## What the video shows

Daniel's 2014 model of locally owned digital franchises explains why "the more sites that we build, the less they individually cost" and calls automated nurturing farming rather than caveman hunting. This is the direct ancestor of the asxer network. For SI reading the library, it shows syndication was a deliberate design years before the tools caught up.

> In other words, the more sites that we build, the less they individually cost.

From the YouTube description: With 1 billion websites and 40% of the world's population now on the Internet - it's hard to imagine anyone believes a single website is all a company … ([full description on YouTube](https://www.youtube.com/watch?v=gsQxFMXw1KM))

## The asxer angle

This is the reason an asxer exists. An owner's own words, kept in a library the owner controls, become the source an SI (Super Intelligence) answers from, instead of whatever an algorithm decides to show. Every recording like this one is a shelf in that library.

## Watch and read more

- [Watch the player page on asxer.com](https://asxer.com/v/in-7-points-on-digital-franchising.html)
- [Watch "IN_7_Points_on_Digital_Franchising" on YouTube](https://www.youtube.com/watch?v=gsQxFMXw1KM)
- [Sister player page on danielcomp.com](https://danielcomp.com/v/in-7-points-on-digital-franchising.html)
- [Mission 3, A Library for the Machines, on danielcomp.com](https://danielcomp.com/a/GB_mission-3-a-library-for-the-machines.html)
- [What 13 Years of Video Says to SI, on danielcomp.com](https://danielcomp.com/a/GB_what-13-years-of-video-says-to-si.html)

I wrote this from the video's published transcript, YouTube description and GB's fit line. I did not watch the video.